7 strategies for your small business to attract quality employees

It is well known that Small to Medium businesses have a more difficult time attracting the right talents, as compared to Multinational Corporations (MNCs). MNCs are able to attract talents much more easily than smaller businesses such as SMEs and start-ups.  This is not surprising considering that most employees would place greater emphasis on pay … Read more

How to spot and prevent fraud in your HR department

You may have come across this Straits Times article: Former HR exec jailed 4 years for cheating firm of S$454,000 using ex-employees’ payroll details, where a HR executive, tasked with maintaining her employer’s payroll system, exploited a loophole where she discovered that workers’ data would still remain in the system even after they have resigned. She transferred … Read more

Corporate Branding Guide: Consistency on all platforms

Branding is not just about making your marketing collateral look attractive and enticing. Branding is about how users feel about your company or product as a whole.  A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. Seth … Read more